Mercedes-Benz promises to make electric cars affordable. The electric car concept will be presented at IAA Mobilty in September 2023.
The presence of the affordable electric car concept is proof of Mercedes-Benz’s commitment to bringing electric cars to all segments. Including the electric car segment at affordable or cheap prices.
Currently, Mercedes-Benz already has six electric cars. The six are Mercedes-Benz EQA, Mercedes-Benz EQS Sedan, Mercedes-Benz EQS SUV, Mercedes-Benz EQB, Mercedes-Benz EQE Sedan and Mercedes-Benz EQE SUV.
Several Mercedes-Benz electric cars have even been sold in Indonesia. The cheapest electric car currently being marketed by Mercedes-Benz in Indonesia is the Mercedes-Benz EQA 250 Electric Line, which sells for IDR 1.54 billion.
Electrek said that the affordable electric car will use the Mercedes-Benz CLA platform. It is known that the Mercedes-Benz CLA is an entry-level sedan car that is currently being marketed by Mercedes-Benz.
So the price of an affordable electric car will not be far from the Mercedes-Benz CLA. “The affordable electric car will later be the electric version of the CLA. The car will directly face the Tesla Model 3 and young people are potential customers,” wrote Elektrek.
It is known that in the global market the Tesla Model 3 is currently selling for USD 37,940 or the equivalent of Rp. 568 million. It is possible that after the affordable price electric car is produced, the Mercedes-Benz version will also be in the same price range.
“It is estimated that in the future Mercedes-Benz will make three affordable electric cars,” said Electrek.